6 Reasons To Prioritize Integrations In Your Roadmap
8
min read

Most SaaS companies fail to prioritize integrations on their roadmap due to competing priorities. However, in this article, you'll learn 6 reasons why that is a costly mistake.

Measure the ROI of Your Native Integrations
12
min read

If you’ve ever tried to measure the ROI of native integrations, you’ll know it’s near impossible.From retention rates to sales close rates, from the feedback in customer success calls to running in-app microsurveys, there’s so much data to track and sift through that it can be hard to know where to start. That's why we've put together this framework so you can start measuring and estimating the business impact of any integration you build.

Paragon is SOC 2 Type 1 Certified
2
min read

Paragon is officially SOC 2 Type 1 Certified! This validates our commitment towards data security and controls, which is more important than ever in the SaaS ecosystem, and we will continue to pursue ongoing audits and certifications for continued validation.

6 Things You Should Never Build In Your SaaS
12
min read

SaaS businesses often have a blind spot when it comes to building custom solutions for their needs, even if it isn't integral to their core product. Here are 6 things you should never build from scratch for your SaaS.

November 2021 Updates - Making API Requests Just Got Easier
3
min read

In this month's update, we want to share the launch of 2 new connectors, a Paragon customer story with MainStem.io, several new feature updates, and an in-depth guide comparing building a Zapier connector with embedded integrations. Let's dive in!

Skyrocket Product Led Growth With Integrations
8
min read

The most successful product led companies all leverage integrations strategically for growth. In this article, I'll share with you the key methods you need to boost your user acquisition, conversions and retention.

Build a Zapier Connector or Provide Native Integrations?
8
min read

SaaS buyers expect integrations from your product in today's environment. The question is - should you scale your roadmap with a Zapier connector?

Feature Launch: Custom Integration Builder 🎉 + 3 New Connectors
5
min read

This month, we're excited to share the launch of our Custom Integration Builder on Product Hunt, as well as three new integrations - Pardot, Microsoft Dynamics, and Xero!

Reducing Churn - The 8-Step B2B SaaS Playbook
20
min read

Get actionable tips on how to identify, measure, and reduce customer churn, along with some potential tools that can help accelerate and simplify your progress. ‍

What is Embedded iPaaS (Integration Platform-As-A-Service)?
5
min read

Embedded iPaaS solutions focus on simplifying the process of building customer-facing, embedded integrations - Learn about what they are and how they are shaping the future of B2B SaaS integrations.

Paragon Updates - Marketo and Zoom Connectors
2
min read

We're introducing two brand new integrations with Marketo and Zoom, as well as a guide on building vs buying integrations for B2B SaaS companies.

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