TRUSTED BY SAAS COMPANIES AROUND THE WORLD
Embedded ui
Provide a better experience to your customers
Integrations should feel seamless within your app - not a redirect to Tray's URL upon authenticating.
White-labeled
Custom object mapping support
Fully white-labeled
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CUSTOM INTEGRATION BUILDER
Build any integration on Paragon
Paragon's Custom Integration Builder enables you to easily build ANY integration and offload auth, the end-user UI, and implement logic with the workflow builder.
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WORKFLOWS
An experience your developers will love
Unlike Tray.io, which was designed for marketing and sales operations teams, Paragon is built from the ground up for developers.
Enjoy thoughtful API abstractions with the extensibility your developers would expect of any platform they use.
Enjoy thoughtful API abstractions with the extensibility your developers would expect of any platform they use.
Easily implement integration logic
Access all API methods, JS functions and npm libraries
Built in auto-retry mechanisms

Support
Best in class developer support
Get the support you need when building integrations with Paragon's developer-oriented, technical support.
With Tray, you'll have to navigate rounds of non-technical support dedicated to operations teams until a potential resolution.
With Tray, you'll have to navigate rounds of non-technical support dedicated to operations teams until a potential resolution.
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Why customers have switched
"A big issue is that there's no auto-retry. Tray will literally just fail some calls and not care."
“We switched from Tray to Paragon because of how inflexible Tray’s embedded product is - with the amount of time we invested into on Tray, we could have built the integration ourselves. This was a big setback for us.”
A side by side comparison
End-user experience
Developer Experience
Custom Integrations
Security
Roadmap Focus
Support

Whitelabeled - native JS modal
Designed for developers, by developers
Easy to use Custom Integration Builder
Self-hosted or Cloud deployment options
Focused on developer features for embedded
Tier 1 developer support
Tray branded auth URL
Many workarounds required due to being a secondary product
Non-intuitive HTTP Connector
Cloud-only deployment
Focused on operations use case
Rounds of non-technical support
DEVELOPER PLATFORM
Built for Developers
Paragon's developer platform gives you control and flexibility to rapidly develop production-ready integrations that fit your SaaS application.
Modern SDK and API
Scheduled, event-based & webhook triggers
Cloud functions
Version History
Testing environments
Integrations
Integrate with our growing list of pre-built connectors with the most popular SaaS apps - or build your own custom connector with any API.
Designed for security and compliance
Paragon is trusted by the fastest growing B2B SaaS teams to securely manage, process, and store their users’ credentials and integration data.
Ready to get started?
Book a demo or start building with Paragon today.