Brian Yam

Developers have been burned by existing integration platforms because what they need are not one off abstractions - they need an end-to-end integration infrastructure platform. In this article, we describe what an integration infrastructure platform is and the ways in which it solves problems differently than all existing solutions.

Learn the fundamentals of AI agent tool calling and how it can enable your AI product to automate tasks across your users' workflows.

Everyone is racing to ingest data for RAG - but it isn't always optimal for accurate/efficient retrieval. Learn when you should leverage API-based query-time retrieval instead.

Building AI products? This comprehensive guide covers everything you need to know about retrieval augmented generation (RAG).

AI companies are aggressively investing in building integrations for their AI products, so they can ingest knowledge from their users' 3rd party apps and files, and give their AI agents access to automate tasks across the stack. This article dives into the use cases and why there is such strong sense of urgency right now.

Hitting 3rd party API rate limit errors can lead to data loss and integration outages for your users. But with Smart Rate Limits, this will no longer be an issue

Building a useful AI SaaS product requires your models to have access to your users' external data. But should you fine-tune or use retrieval augmented generation (RAG)? This article compares the two approaches.

Is your SaaS company looking for ways to grow more efficiently given the tightening macroeconomic conditions? Well, integrations are one of the greatest levers for achieving that goal - let's talk about why.

Comparing the top two integration platforms that engineering teams use to build and maintain product integrations at scale.

Churn is at an all time high in SaaS, but building native product integrations can be the silver bullet you need to tackle it. This article will walk you through the reasons why.

A comprehensive guide to help you build and execute the perfect integration go-to-market strategy.

SaaS integration platform can refer to any one of 3 different types of integration solutions. In this article, we walk through each solution type and how they uniquely address the integration challenge in the SaaS ecosystem.

Looking for the best embedded iPaaS to scale your SaaS integration roadmap? This article reviews the top 4 solutions in the space in 2026.

Unified APIs enable SaaS companies to define integration logic once and instantly ship multiple integrations. Read this article to see if they're the right solution for your team.

Confused about the differences between embedded iPaaS and regular iPaaS solutions? In this guide, we'll walk through the differences, and how you can leverage both to build a robust SaaS integration strategy.

Get the best practices for building an integration marketplace for your users to find, authenticate, and configure the integrations in your app.

Today, we’re officially rolling the first major user management upgrade - the Users API!

Integrations are one of the most powerful SaaS upsell levers, yet most companies approach it the wrong way. Read this article for the best framework for approaching integration pricing, so you don't leave money on the table.

There are many integration solutions promising to solve the native integration development challenge - but which do you pick? We share a deep dive of the 4 solutions categories that you should evaluate.

Discover why partnerships and strategic API design are crucial for scaling your integration roadmap with Brentt Gann, Senior Product Manager of Ecosystems at Crossbeam.

A growing % of SaaS companies are now leveraging embedded iPaaS solutions to streamline native integration development - this article will highlight the 7 top reasons why.

This article will show you seven of the most common UX mistakes companies make when building SaaS integrations. And we’ll explain why it’s important for your core product and integrations to form one seamless user experience.

Whether you've built a handful of native integrations or are starting your integration roadmap, tech partnerships are essential to your strategy. But engaging in tech partnerships is challenging. In this article, we’ll share a framework for building a successful tech partnership to help unlock more value from your integration strategy.

Here's a breakdown of The Integrated Podcast (Season 1, Episode 4) with Neel Desai, ProfitWell’s Director of Product Management. We discussed how the company plans its integrations, measures their impact on its business, and so much more.

Most SaaS companies fail to prioritize integrations on their roadmap due to competing priorities. However, in this article, you'll learn 6 reasons why that is a costly mistake.

Perfectly quantifying the ROI of an integration is impossible, but this article will give you a framework for directionally identifying the value your integration strategy has created.

Building successful product features requires you to have a deep understanding of your 1 or 2 targeted ICPs (ideal customer profile). When it comes to designing integrations however, you will be faced with knowledge gaps on multiple new audience/user types that your team is not familiar with. See how Toni Aquino from Bynder, a digital asset management SaaS, overcame this challenge while scaling to over 50 native integrations.

We sat down with Matt Marum, Director of ISV Alliances at Sugar, to dig into some of the challenges they’ve faced along the way, as well as the tactical strategies they’ve used to scale their integration ecosystem that can be applied to any company, open source or not.

Designing a seamless integration experience is not as easy as it seems, especially when the end user of the integration is not your core ICP. This guide will walk you through how to go through the entire discovery and design process for building any native integration for your customres.

Most companies want to move market over time, but many fail to do so successfully. In this article, we share our tips on how you can leverage integrations strategically to help enter new markets, and gain the cross functional buy-in required to get deals across the finish line.

While we can't turn your app into an NFT just yet, here are some new integrations and resources that'll help you ship features on autopilot so you can get back to working on those new years resolutions you almost forgot about. Let's dig in!

You can't effectively prioritize what features to ship for your product unless you take a data driven approach, and integrations are no exception. In this article we share a methodology for calculating the MRR that is at risk for every integration in your backlog.

Get our 7-step framework for making the right build vs buy decision for any customer-facing product feature, including scenarios when you should NEVER buy.

This month, we're excited to share the launch of our Custom Integration Builder on Product Hunt, as well as three new integrations - Pardot, Microsoft Dynamics, and Xero!

In this month's update, we want to share the launch of 2 new connectors, a Paragon customer story with MainStem.io, several new feature updates, and an in-depth guide comparing building a Zapier connector with embedded integrations. Let's dive in!

The most successful product led companies all leverage integrations strategically for growth. In this article, I'll share with you the key methods you need to boost your user acquisition, conversions and retention.

SaaS buyers expect integrations from your product in today's environment. The question is - should you scale your roadmap with a Zapier connector?

Get actionable tips on how to identify, measure, and reduce customer churn, along with some potential tools that can help accelerate and simplify your progress. ‍

Embedded iPaaS solutions focus on simplifying the process of building customer-facing, embedded integrations - Learn about what they are and how they are shaping the future of B2B SaaS integrations.